We’re proud to announce the launching of the global esports brand ‘CFS,’ which stands for CROSSFIRE STARS and will be covering all of CROSSFIRE’s IP based games. This new brand initiative also incorporates a new logo that represents the vision and development of CROSSFIRE esports.
The new visual identity of CFS is represented by a star, and every year the color scheme of the CFS brand logo will be changed to reflect the uniqueness of each year.
The logo for CFS 2018 is the following.
<Left: New CFS Logo / Right: CFS 2018 Logo>
The CFS logo is characterized by 3 main symbols: star, firework, and competition. The star symbolizes all the stars that make up CFS; the players, the champions, and the fans. The firework signifies the festivity, events, and tournaments of CFS. Lastly, the competition element symbolizes the challenge and the clash for victory.
With this new brand takeoff, we endeavor to further develop CROSSFIRE esports while also deliver a wide range of contents to all the fans around the world.
As we continue to evolve and grow CFS, we look forward to your continuous support and enthusiasm.
The new era of CFS begins.
