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Terms of Use

CROSSFIRE E-Sports CFS Privacy Policy

Last Modified: October 28 ,2016

1. General rules
  1. 1) Smilegate Entertainment Inc. (“Company” or “we”) takes the users’ personal information with great importance and is putting the best efforts to provide the users a convenient and satisfactory service. In addition, we take serious security measures on users’ personal information and follow the lawsregarding”promotion of information and communication network use and protection of information.”
  2. 2) The company informs you about how your personal information is being used and for what purpose, as well as what measure are being taken to protect your information through this Privacy Policy. This Privacy Policy can be easily found on the front page of the “Site” (http://crossfirestars.com , ”Site”)
  3. 3) We may modify this Privacy Policy from time to time and will inform the changes by posting a notice on the Site.
2. Agreement on the collection and use of personal information
  1. 1) When the user registers to the internet service (“Service”) provided by the company, the Company collects the user’s personal information after the user has agreed on the collection and use of personal information following the clauses on Article 3 of this Privacy Policy. However, in cases where there are changes in the purpose of collection and use of personal information, period of retention and use of personal information, or third party provider, the major changes will be notified through the “Site” or email, or by asking the user for agreement, following the related laws.
  2. 2) The user can request the Company to terminate the agreement on personal information. The Company will immediately destroy the collected personal information and take measures according to related laws.
3. What personal information we collect and how it is collected
  1. 1) List of personal information collected
    1. ① The Company may collect the following personal information to provide various “Services,” customer service, link social service log in when the user registers, and more. - Required fields: email address, user number (number provided when linking to social service), age, gender, language, nationality
    2. ② The Company may collect the following information when the user is at the payment process in the “Paid Service.” - The holder’s information of the method of payment, credit card information, mobile number, telephone number
    3. ③ The Company may collect the following personal information for shipping and such, when the user participates in an event or promotion. - Name, mailing address, email address, “Site” information of used “Service”
    4. ④ The following information may be automatically collected while using the “Service.” - Record on “Service” use and bad use, access logs, cookies, Mac address, access IP address information, PC specifications information
    5. ⑤ The following information may be collected while using App Service: - Cellphone information, OS information and version, cell phone provider information
  2. 2) How personal information is collected

    The Company collects personal information through the following.

    • - “Site”,written format, customer service center, application for a prize event, shipping request
    • - Provided by an affiliated company
    • - Collected information generator tool
4. Purpose of collection and use of personal information

The Company collected and uses personal information for the following purposes.

  1. 1) Personal information collected in registration (required)
    • - Implementation of the agreement in providing the “Paid Service” such as settling account for charges, charging, purchasing, payment of the “Paid service,” user authentication, shipping of goods and invoices
    • - User identification, prevention of illegal use and unauthorized use by bad users, confirm registration, check duplicate registration, age verification, conservation of records for settling disputes, settling complaints, delivering notifications
    • - New “Service” development and providing customized “Service,” “Service” provision and advertising according to statistical references, “Service” validation, frequency of access, statistics on the use of the “Service,” to provide promotional information and participation opportunities in events
  2. 2) Information collected automatically while using the “Service”
    • - Content provision, shipping of goods and invoices, payment of purchases and fees, fee collection, dispute settlement, conservation of records for settling disputes, prevention of illegal use and unauthorized use by bad users, new “Service” development and providing customized “Service,” “Service” provision and advertising according to statistical references, frequency of access, statistics on the use of the “Service,”
  3. 3) User authentication, mobile service use, shipping event prize
    • - User authentication through a credit rating agency, confirmation of registration, user identification of the use of the “Service,” checking consent of legal guardian when collecting information of under 14 years of age, consent and agreement of legal guardian for legal actions of minors, issuance of temporary password and user identification, dispute settlement, conservation of records for settling disputes, prevention of illegal use and unauthorized use by bad users, check duplicate registration, shipping information, to provide promotional information and participation opportunities in events
5. Automatic collection of personal information
  1. 1) The Company uses cookies to store and find the user’s personal information to provide the user with a customized “Service.” The cookie is a small data text file store in the user’s computer hard disk that the “Site” server sends to the user’s computer browser (Internet Explorer, Firefox, Chrome, and others)
  2. 2) When the user wants to access the “Site,” the Company’s computer reads the cookies in the user’s browser and finds additional information which uses to provide a customized “Service” while maintaining the user’s settings
  3. 3) The user has the decision on the use of cookies. To allow cookies, ask permission for every time a cookie is store, or disable cookies, go to your web browser (Ex. Internet Explorer: [Tools]>[Internet options]>[Privacy]>[adjust bar in Settings]). However, if you disable all cookies, certain features of the “Service” will not be available.
6. Outsourcing of collectedpersonal information

The Company outsources and operates personal information through an outside specialized company to improve the “Service” and in order to protect personal information, it regulates following related laws when entering a contract regarding entrustment.

The company entrusted with personal information and its tasks are as follows.

Outsourcing company Outsourcing tasks Retention and use of personal information
SmilegateMegaport, Inc. Infrastructure management and operation Until the user unregisters or the “Service” terminates (outsourcing terminates)
XENOID Development and operation of website and events
7. Sharing of collected personal information

The Company uses the personal information in the scope of Article 4 and does not share personal information with outside of the Company, unless one of the following cases applies.

  1. 1) With your consent
  2. 2) To satisfy applicable law, regulation, or legal process or enforceable governmental requests
  3. 3) Non-personally identifiable information for statistics, for academic or market research
8. User or legal representative’s rights and duties
  1. 1) The user or legal representative can access and edit his/her own or under 14 child’s personal information, and can also request to terminate registration. However, certain features or the entire “Service” will not be available.
  2. 2) To access or edit your or the under 14 child’s personal information, you need to submit the “Edit personal information” (or “edit user information”). To unregister (terminate agreement), submit “Unregister” by sending an email through the customer service center and the request will be immediately processed after user identification and confirmation of legal representative are checked.
  3. 3) In case a request on editing a personal information error is made, the appropriate personal information is neither used nor provided until the changes have been finished. In addition, when the wrong personal information has already been sent to a third party, the change request will be immediately notified and processed to the third party. However, access and editing of personal information can be restricted in the following cases.
    1. ① When there is a significant risk on harming the user’s or a third party’s life, physical aspect, , property or rights
    2. ② When violating legal grounds
  4. 4) The Company does not access nor use deleted personal information requested by the user or legal representative for any other purpose but only to comply to the “period of retention and use of personal information.”
9. Period of retention and use of personal information

The user’s personal information is destroyed once the purpose of collecting personal information or request has been accomplished. However, the following information may be retained for the mentioned period and reasons described as below.

  1. 1) Retention of information following the Company’s policy
    1. ① Information set forth in Article 3 (What information we collect and how it is collected)
      • - Retention fields: information set forth in Article 3 (What information we collect and how it is collected)
      • - Retention reason:protect users from information theft and unsolicited termination of registration (unregister), and such, customer complaints and dispute settlement
      • - Retention period: 15 days
    2. ② Record of customer service application, content and written form
      • - Retention fields: record of customer service application, content and written form
      • - Retention reason:customer support and management
      • - Retention period: 3 years
  2. 2) Retention of information following relevant laws

    When there is a need to store the information in accordance with the Consumer Protection Law in E-Commerce and relevant laws, the Company stores personal information for a certain period of time as set forth in relevant laws. In this case, the Company will only retain the information for the purpose of storage with the following retention period.

    1. ① Record of the contract or subscription withdrawal
      • - Retention period: 5 years
      • - Retention reason:Consumer Protection Law in E-Commerce
    2. ② Records relating to payment and supply of goods
      • - Retention period: 5 years
      • - Retention reason:Consumer Protection Law in E-Commerce
    3. ③ Record of customer complaints or dispute settlements
      • - Retention period: 3 years
      • - Retention reason:Consumer Protection Law in E-Commerce
    4. ④ Record of displays or advertising
      • - Retention period: 6 months
      • - Retention reason:Consumer Protection Law in E-Commerce
    5. ⑤ Record of Site visits
      • - Retention period: 3 months
      • - Retention reason:Communications Privacy Act
  3. 3) Cases when user is notified in advance or asked separately for user consent: the respective fields are retained during the notice or period of user consent
10. How to destroy personal information

As a rule, the Company destroys personal information after the purpose of collecting and use of personal information has been accomplished. The destruction procedure is as follows.

  1. 1) Destruction process

    After the usage purpose has been accomplished, in accordance to internal policy and relevant laws, the personal information provided by the user after consent for registering to the “Service” is retained for a certain period of time (refer to “Period of retention and use of personal information”) and then deleted or destroyed.

  2. 2) Destruction method

    Personal information printed in paper or given in written form like copy of identification is shredded while personal information stored in electronic files is deleted using technical methods that prevent the information from being regenerated.

11. Linked sites

The Company may provide the user links to other third party websites or resources through the “Site.” In this case, our Privacy Policy will not apply to the third party websites; hence we encourage you to learn about the privacy practices of those third parties. The Company is not responsible for any contents or service outside our management authority.

12. Notice obligations

Changes, additions, and deletion of contents in the Privacy Policy will be notified through the “Site’s” bulletin board at least 7 days in advance. However, it will be notified 30 days prior if the revision content is unfavorable for the user or important to provide to a third party. Questions regarding revisions can be directly made to the operator and manager of personal information management or through the CFS customer service center.

13. Protection of personal information
  1. 1) The users’ personal information is first and foremost protected by the password set by the users themselves.
    Therefore, users should never share their password to anyone and should make sure to close the browser after logging out of the Service. This is especially necessary when using the Service in another person’s computer or public place, to prevent your personal information being leaked to others. In addition, the Company is taking the following technical and administrative measures to ensure security and prevent the users’ personal information from loss, theft, leakage, falsification, and damage.
  2. 2) Technical measures
    1. ① User passwords are encrypted so no one can know them.
    2. ② The Company is using a system that blocks outside intervention such as attacks, hacking, and such, to prevent the users’ personal information from leakage.
    3. ③ The Company is using an antivirus program to prevent damage caused by computer viruses. The antivirus program is regularly updated, and prevents infringement of personal information by immediately reacting when a sudden virus attacks.
    4. ④ The Company is continuously trying to strengthen security by taking measures such as system vulnerability inspections, authorization management, and system access restrictions.
  3. 3) Administrative measures
    1. ① The Company is restricting personal information management to a limited number of managers and personnel.
    2. ② Obligation of personal information protection and related obligations are always being emphasized through training of the personnel in charge of personal information. We are putting our best efforts to regularly check the managers’ compliance and performance of the Privacy Policy so when a problem is found, it can be immediately corrected.
  4. 4) The Company is not responsible for damages and leakage of personal information caused by the user’s accidental mistake or negligence, or other basic internet risks.
14. Management of personal information
Chief operator of personal information management Manager of personal information management
Name Sue Jong Kong Joung Yun
Position Head of department Manager
Phone number 031-600-8200 031-600-8200
Email address cfs@smilegate.com cfs@smilegate.com
Fax number 031-600-8287 031-600-8287
15. Consultation and reporting of personal information violation

Your opinion is important to us.
If you have any questions regarding the “Site,” please contact us through the customer service center and we will rapidly respond to your questions.

If you need other consultations regarding personal information, please contact the following institutions.

[Korea Internet & Security Agency – Protection of the Citizens’ Personal Information]
  1. 1. Phone: (without code number) 118
  2. 2. Website:
[National Police Agency Cyber Bureau]
  1. 1. Phone: 02-393-9112
  2. 2. Website: http://www.netan.go.kr
[Supreme Prosecutor’s Office – Cybercrime Investigation Division]
  1. 1. Phone: 02-3480-3751
  2. 2. Website: http://www.spo.go.kr
Supplementary article

1. (Effective date) This Privacy Policy shall take effect from October 28,2016.


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